Big 12 Football: Every team’s most important newcomer

Dec 7, 2019; Arlington, TX, USA; Oklahoma Sooners wide receiver CeeDee Lamb (2) holds up the most outstanding player trophy after the game against the Baylor Bears in the 2019 Big 12 Championship Game at AT&T Stadium. Mandatory Credit: Kevin Jairaj-USA TODAY Sports
Dec 7, 2019; Arlington, TX, USA; Oklahoma Sooners wide receiver CeeDee Lamb (2) holds up the most outstanding player trophy after the game against the Baylor Bears in the 2019 Big 12 Championship Game at AT&T Stadium. Mandatory Credit: Kevin Jairaj-USA TODAY Sports /
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Here are the most important newcomers for every Big 12 football team. 

“If not now, when?” That is the question for teams at the top of the Big 12. For last season’s conference champs, the Oklahoma Sooners, they have to ask themselves this if they do not make the playoff and win a game.

Though the landscape atop college football is familiar, there is a lot of inexperience amongst college football’s elite. Are the Sooners talented enough to take advantage of the youth of Alabama, Ohio State, and Clemson?

So many writers and prognosticators feel that this is the year Iowa State can win the Big 12. Though that window might have been last season, can the Cyclones find a dynamic perimeter player to compliment Breece Hall in the backfield?

What is Texas going to look like in the first year of the Steve Sarkisian experience? Former head coach Tom Herman did not leave the cupboard bare in Austin, but the Longhorns need to decide who the starting quarterback is along with the receiving corps.

Even Kansas has an interesting storyline with Buffalo head coach Lance Leipold taking the job after Les Miles was unceremoniously dismissed.

Can the Big 12 champion make any noise in the playoff? What effect will this new infusion of talent have on the Big 12?

Here are the most important newcomers in the Big 12.