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Big 12 Football: 3 reasons why the conference will collapse soon

By Andrew Miller

NORMAN, OK - NOVEMBER 12: A member of the Oklahoma Sooners spirit squad celebrates a touchdown against the Baylor Bears November 12, 2016 at Gaylord Family-Oklahoma Memorial Stadium in Norman, Oklahoma. Oklahoma defeated Baylor 45-24. (Photo by Brett Deering/Getty Images)
NORMAN, OK - NOVEMBER 12: A member of the Oklahoma Sooners spirit squad celebrates a touchdown against the Baylor Bears November 12, 2016 at Gaylord Family-Oklahoma Memorial Stadium in Norman, Oklahoma. Oklahoma defeated Baylor 45-24. (Photo by Brett Deering/Getty Images) /
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AUSTIN, TX – NOVEMBER 25: Head coach Charlie Strong of the Texas Longhorns sings ‘The Eyes of Texas’ with his daughters after being defeated by the TCU Horned Frogs 31-9 at Darrell K Royal -Texas Memorial Stadium on November 25, 2016 in Austin, Texas. (Photo by Chris Covatta/Getty Images)
AUSTIN, TX – NOVEMBER 25: Head coach Charlie Strong of the Texas Longhorns sings ‘The Eyes of Texas’ with his daughters after being defeated by the TCU Horned Frogs 31-9 at Darrell K Royal -Texas Memorial Stadium on November 25, 2016 in Austin, Texas. (Photo by Chris Covatta/Getty Images) /

3. No TV network

Due to the Longhorn Network’s deal with ESPN, it will be at least another 13 years until the Big 12 will be able to start its own TV network.

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The prospect of having a Big 12 Network to show the conference’s basketball and baseball games is a great idea, but not something that will be a reality anytime soon. Even showing some of the more underrated football games on the Big 12 slate each week would be cool to see.

The Pac-12, SEC, ACC and Big Ten all have successful conference networks that help exposure and revenue. According to reports, the Longhorn Network lost $48 million in revenue throughout its first five years in operation.

Yet, the fact that the Longhorn Network kept teams like Texas and Texas Tech out of the Pac-12 in 2010 might have made the channel worth it, at least in the short run. If the contract between the Longhorn Network and ESPN had been for less than 20 years, it might have saved the conference altogether.

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